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Add One Powerful Reader Quote to the Footer of Every Email
Posted in Marketing with Meaning
This Week’s Tip: Add one powerful reader quote to the footer of every email you send.
This isn’t part of your “signature block”—it’s what comes after. A final word. A lasting impression. A real reader’s voice doing the marketing for you.
📌 Here’s What to Do This Week:
1. Find one short, meaningful reader quote that reflects the impact of your book. Here's some fictitious examples:
“This book changed the way I see suffering.” – Jen S.
“I felt seen. I felt hope. I felt like I could breathe again.” – Michelle R.
“It was like you wrote my story—and showed me how God was writing His.” – Amanda L.
2. Add it to the footer of your emails, like this:
"This book changed the way I see suffering." – Jen S. Grab your copy here
3.Let it ride. Keep that quote in place for a few weeks, then rotate it out with another. (Many of you have a growing bank of these now, so use them!)
📌 Why This Works:
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It lets your readers be your best marketers.
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It builds trust with every email you send.
- It works quietly and consistently—without feeling “salesy.”
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It reinforces the impact your book is already having.
Remember: people aren’t just buying a book. They’re buying what your book does. So let someone who’s been there, someone who gets it, speak to that transformation for you.
Try this today … and if you already have a great quote, hit reply and share it with us! We’d love to celebrate what God is doing through your words.
Cheering you on—always!
Shelly, Athena & Carol
P.S. This is just one of the dozens of tools and tweaks we teach (and help implement!) inside Book Marketing Pro Academy (BMA). There's seriously nothing like it out there. If you’ve found these tips helpful, imagine having a full marketing plan, live coaching, and an author community at your side every week. Go HERE for more information.
