Marketing Tips


The Bookstore Myth – Part Two

The Bookstore Myth – Part Two

Aspiring authors often believe there’s a chance to get their books into Christian bookstores and onto endcaps or big displays across the nation. And they are right. There is certainly a possibility. The question is, at what cost? Here are a few more areas I’d like to... read more
The Bookstore Myth – Part One

The Bookstore Myth – Part One

I remember back in 1994 when I worked with Joyce Hart. At that time she had a marketing company to Christian bookstores and helped us get set up with Spring Arbor Distributors. She is now a literary agent, and Spring Arbor has been bought out by secular conglomerate,... read more

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