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Lasting Impressions: Package Yourself With Class – Part Seven
INTANGIBLE COMPONENTS So, we’ve covered a lot over these last six posts. And all of the discussion so far has revolved around tangible components you will want to implement in order to create a professional image online, in print, and in person. There are, however, seven intangible components I’d like to share with you in…
Lasting Impressions: Package Yourself With Class – Part Six
Part Six: Showcasing Your Expertise and Credibility During this post we’ll cover how to best display your professional accomplishments and abilities. Before now we’ve covered: Part One — Bio, Headshots & Business Cards Part Two — Elevator Speech Part Three — One Sheet Part Four — Internet Presence Part Five — Social Media Presence Using…
Lasting Impression: Package Yourself With Class – Part Five
Today we’ll talk about your social media presence. First of all, I need to say that your social media platforms need to be created and maintained with a strategy in mind. When I first started on Facebook, LinkedIn, Twitter and Google+ I just threw stuff on there whenever I thought about it or saw something…
Lasting Impression: Package Yourself With Class – Part Four
During this post we’ll cover your internet presence, pretty much everything except social media, which we’ll cover in the next post. Before now we’ve covered: Part One — Bio, Headshots & Business Cards. Part Two — Elevator Speech Part Three — One Sheet Part Four: Internet Presence It amazes me these days how many people do…
Lasting Impression: Package Yourself With Class – Part Three
OK, so far we’ve covered the first 3 of 7 components: Part One — Bio, Headshots & Business Cards. Part Two — Elevator Speech In this post we’ll cover your one sheet. Now, depending on the area of expertise you want to focus on, your one sheet could highlight your speaking ministry, your book and some…
Lasting Impression: Package Yourself With Class – Part Two
Before I move onto the all-important one-sheet, I realized I left an important component out of my powerpoint presentation on how to package yourself with class (and this series of posts is based on that presentation). If you missed it, catch up on the first section of these important personal branding techniques that every successful…
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I've been around Christian publishing since 1987 when I helped our ministry self-publish an important resource for Vietnam veterans and their families. That book went on to be picked up by a royalty publisher and has since sold over 250,000 copies with a million in print.
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